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	<title>Comments on: Branded Mobile Apps or App Sponsorships? The Lost Art of Sponsorship</title>
	<atom:link href="http://blog.spreedinc.com/?feed=rss2&#038;p=188" rel="self" type="application/rss+xml" />
	<link>http://blog.spreedinc.com/?p=188</link>
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		<title>By: Dave</title>
		<link>http://blog.spreedinc.com/?p=188&#038;cpage=1#comment-12170</link>
		<dc:creator>Dave</dc:creator>
		<pubDate>Thu, 04 Feb 2010 17:06:20 +0000</pubDate>
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		<description>Exactly Ken! One of the ad modules that we are building for our clients ad partners are in fact brochures. Users can click on the banner ad and be taken to a page that lets them flick through images, see prices etc and then find the closest store, call the store or download a coupon.</description>
		<content:encoded><![CDATA[<p>Exactly Ken! One of the ad modules that we are building for our clients ad partners are in fact brochures. Users can click on the banner ad and be taken to a page that lets them flick through images, see prices etc and then find the closest store, call the store or download a coupon.</p>
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		<title>By: Ken Seto</title>
		<link>http://blog.spreedinc.com/?p=188&#038;cpage=1#comment-12168</link>
		<dc:creator>Ken Seto</dc:creator>
		<pubDate>Thu, 04 Feb 2010 16:13:07 +0000</pubDate>
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		<description>Agreed, brands need to be more aware of how to effectively enter the mobile app market and create something that will be of continued value to their customers.  It&#039;s unfortunate a lot of agencies are not up to speed in regards to the mobile space yet so you&#039;ll see a lot of bad advice going around.  Thus the proliferation of useless &#039;brochure-ware&#039; style apps.</description>
		<content:encoded><![CDATA[<p>Agreed, brands need to be more aware of how to effectively enter the mobile app market and create something that will be of continued value to their customers.  It&#8217;s unfortunate a lot of agencies are not up to speed in regards to the mobile space yet so you&#8217;ll see a lot of bad advice going around.  Thus the proliferation of useless &#8216;brochure-ware&#8217; style apps.</p>
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